"We want to bring back that good old-fashioned
service that everyone expects from a neighborhood market."
The St John family of Balboa.
parents Sandi and Bob.
The St Johns have been in the grocery business for
three generations. 62-year- old Bob recalls, "My father-in-law was in the
produce business from 1941 until 1967 when he passed away. He used to
own Rancher's Corner in Redondo Beach.
Bob entered the grocery business with San Pedro Farms on the waterfront
in San Pedro from 1963 to 1977.
San Pedro Farms
More recently, Bob has been in the Catering Truck business for
39-year-old Scott grew up in Orange County and came
down to Balboa all the time. When the Balboa Market came up for sale ,
Scott and his father Bob put their heads together and said, "Let's do
The Balboa Market originally opened
in 1938 as a
Scott will manage the day to day operations, and his
mother Sandi will do everything else.. Scott says, "She's our creative
director." Sandi says, "That's way to formal." Sandy will be taking care
of the merchandising decorating and working the register as
well as greeting the customers as they come in the door.
To get ideas of what they want to do, the St Johns
went to the San Francisco area and visited many of the small
In 1950 the Balboa Market was known
Bob's Village Market.
Bob says, "We have a game plan, expand the fresh
produce and restore the meat department to the days when everybody
shopped there." Scott adds, "What we want to do is upscale the inventory
and carry the merchandise that the community is looking for in a local
market. We want to bring back that good old-fashioned service that
everyone expects from a neighborhood market." Bob also says, "We've got a great little truck
we're renovating for use with home deliveries." Some of the changes planned by the St Johns are
to move the liquor away front the front of the store and bring the
produce up to the front. They are changing the name of the market
to the ,"Balboa Village Market."
Scott has a background in the advertising agency
business which will help him in his plans to promote the market.
One of the new images Scott has created for
the market is, "Balboa Bob"
Dee nee Williamson Barnett
Dee's Beauty Shop
Thursday, April 18, 2002
West Jetty 1939
Wedge as we know it was built, storms would push the sea over the jetty
causing massive flooding as seen in this old 1939 photo. Note Balboa
Pier in the background.
Balboa Beacon not on line yet?
When I hit on it ....it comes up "not available".
Great web page. my father in law
setting here enjoys his home base.. for he was the first baby born in
balboa (in the township of balboa]
He is almost 90 years old and sharp as a tack in this time frame. his
grandfathers house is the house that rents skateboards and bikes and
inline skates on the corner of and we do have the photo of the house
when it was all by itself when it was built.
His father and he both ran the boat that carries the cars across the bay
. for which he sees all the time in the cam shots. this has been a great
treat for him and us for all the stories that have come out of this
refresher in this young man heart. he went to 12 years of school at
balboa his name is harold gage . he has lived with us for 4 years and we
live in lincoln ne where it colder. we will keep watching the oman.
I just visited your site...NICE JOB !!
Balboa Threadworks Inc. (Now In Palm Desert where its reeeealy warm.)
I'm interested in any information on
Art LaShelle that owned Christian's Hut
and his brother Joseph that was a cinematographer. If you have any
information about the two of them or if you know anyone that does I
love to hear from them. I also would love to know if there are any
of the two of them.
I am a LaShelle descendant and I am currently writing a book about the
Thank you for your time.
Does Venoa Morgon have an e-mail address? I'd love to write to her and
ask her a question about a recording of Tim's but I don't want to bug
Tim about still another recording of his; I have her address on Harding
Street at the Morgan Apartments but thought maybe she has an e-mail
address. I just want to know if she has a copy of a record Tim made
around 1966: "A House Built on Sand" with "You'll Be Sorry" on the flip
side. Tim can't remember anything it seems. I hound him too much anyway,
but it's also true that putting his old albums on CD was my idea to
begin with and my curiosity has its advantages.
I really like the view from the Harbour House cam but lately the picture
Have you gotten any comments about that or is it something on my end of
Words Of Wisdom
Beauty is only a light